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Google Algorithm Change Combats Spammers

Submitted by jose on Fri, 02/25/2011 - 22:40

Many times when doing a Google search I'll come across a site laden with ads to the right and ads to the left with maybe one or two sentences related to my query that usually ends up being the search phrase that I threw at the engine. SEO spammers have made it a business to place rotating ads mixed in with news feeds and in many cases Google's own ads to create vile spam websites.

Google took a decisive step against content farmers yesterday in announcing that they have made an improvement to the search algorithm that will help quality content sites with ranking. Google says that 11.8 percent of queries will be affected and that they are rolling it out in the United Sates for now.

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- Jose Tavares(Miami Design Firm)

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Another One Bites the SEO Dust

Submitted by jaytee on Thu, 03/03/2011 - 09:08

In a move that seems to mimic whats going on in the middle east with dictators getting booted out of power, all over the Internet powerful oligarchical websites are toppling over.

Google has gotten very serious about fishy SEO techniques and is beginning to penalize well known brands like never before. The latest powerful site to get trounced by Google for spamming is Overstock.com who decided to try the easy road in link building and created link campaigns through what Google would normally deem a trusted source, colleges and universities.

JC Penny Blackhat SEO Backfires

Submitted by jose on Mon, 02/14/2011 - 09:33

This New York Times article talks about how JC Penny was essentially beating their contenders like Macys.com, Gap, and JCrew for clothing searches envolving term phrases like "dresses" and competitors Bed Bath Beyond and Amazon on search terms like "bedding".

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