Google VS Bing

To Spam or not to? That can never be the question for a white hat SEO or the Bing Search Engine.

In the last week there has been a lot of back and forth between Bing and Google. A Search Engine war has erupted because Google has proven that Bing is stealing quirky search results from Google. Search Engine Land reports that 20 Google engineers were able to bait Bing using Microsoft's own IE toolbar by running searches on Google for nonexistent words like "hiybbprqag" and "mbzrxpgjys". The engineers purposely pushed honey-pot pages to the top positions for those quirky results on Google. The IE toolbar was eyeballing the Google search results and exactly the same results began to appear on Bing.

Considering recent allegations from people around the Blogosphere that Google search results have become a bit too spammy(Read More) I find it hard to fathom a company like Bing is possibly using blackhat practices to spam its users.

I can see why Google is upset, it's getting it at both ends, from SEO spammers and from it's main competitor trying to copy them.

Here's a video from a few days ago where Vivek Wadhwa who originally stirred the pot by claiming Google search results were being overtaken by spam held a panel discussion at Farsight 2011 with Matt Cutts(Principal Engineer at Google), Harry Shum(Corporate Vice President of Bing), and Rich Skrenta(CEO of Blekko)

- Jose Tavares(Miami Design Firm)

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Larry Page new Google CEO and PageRank

Today Eric Scmidt anounced that he will be stepping down as CEO of Google and Larry page is taking the helm at the company he's a cofounder of. What does this shift in power mean for SEO in the future? Well for starters the page rank algorithm was named after Larry Page, that's why its called PageRank. PageRank is based on a dampening effect that occures to a pages ranking when a websurfer has to continue clicking through URLs to find what the want.

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